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Budget cuts? Low on resources? Those no longer can be excuses to avoid a content marketing plan according to blogger, author and consultant C. C. Chapman. In this brief video interview, C.C., a co-author with Ann Handley of Content Rules, describes how to get started with your program, even if your time is tight.
The link to Content Rules is an affiliate link.
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

