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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer


This post contains Mark Schaefer’s TED talk “How to be Relentlessly Relevant”

The danger of the stylized persona and other timely marketing observations.

One of the most overlooked marketing obstacles when launching a new product is psychological switching costs. And today I have a personal story about condoms

We all want to stay relevant. Here are some ideas and some short takes from the world of marketing.


Deep fakes and the rise of synthetic content will unleash creativity and threaten our institutions. Here’s what you need to know.

This interview reveals a clever process Keith Jennings used to learn how to learn and create encyclopedic knowledge.

CottageCore will be the next big lifestyle trend and Mark Schaefer and Brooke Sellas are out to prove it.

A message to encourage you to dispense hope during this time of crisis.

How do you navigate business strategy now amid a world economic crisis? Straight talk from Mark Schaefer.

If you want to start a speaking career, you’ll need a keynote speaker reel. This is what you need to know.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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