Rise Above the Noise.
Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
There’s pressure to show up on the web in an authentic way. But that might not be the best business decision. Perhaps we should be strategically authentic.
Social media has been good for businesses, forcing them to be more human and transparent. But the next evolution may force a re-write of corporate strategy.
The web has become a divisive place. It seems like people are just throwing random punches into the air. Here are ways to combat the social media poison.
Hustle is the new black. But what is the true meaning of hustle today? Is business success all about you, or about them?
There is a lot of talk about the need for brand authenticity, but how much is enough? The power of being vulnerable, the permission for restraint.
When a janitor stole the show in a social media class, it suggests that there may be untapped resources for an organization’s digital transformation.
The hit TV series “Black Mirror” is more than entertaining. It teaches life lessons about marketing and a social media life.
Persuasion has a number of elements, and you can’t truly persuade without understanding your audience, the information they need to achieve their own goals.
Research shows that being immersed in web activities might reduce our ability process information. The enigma of social media and critical thinking.
Buckling to the pressure of corporate culture can be deadly to strategy. Success may mean staying true to what you know is true
Many people are becoming numb to online hate speech. We need to see it for what it is and stop glorifying hate as a form of entertainment.
Research shows social media doesn’t bring us together, it keeps us apart. The implications of the social media filter bubble.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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