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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Cookies have been an essential part of eCommerce strategy but it is time to evolve because the consumers always win.

Gaining first mover advantage is a popular social media strategy but it doesn’t work.

A big fiberglass pig sets the stage for a very happy marketing story from Mark Schaefer.

It’s not an influencer scam. It’s popularity, and it matters.

[podcast_player] A few weeks ago, my friend Jay Baer and I started reminiscing about the last ten years. Can you believe we’re at the end

At the end of a decade, Mark Schaefer reflects on the most impactful blog posts of his career.

A new Peloton ad is turning a promising brand to mush. What is the lesson for YOU?

Social media and mental health is a white-hot topic. Responsible companies need to consider the impact of social media marketing on their customer communities.

Marketers pontificate about “being more human.” But brands aren’t acting like human beings. They’re acting like grape lollipops.

U-Haul wants to make its customers famous and I love it.

It’s important to take a stand with your content, but what happens when you drive people away?

Social media policies are more important than ever. Is yours changing with the times?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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