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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer


Content isn’t king and it hasn’t been for some time. There’s a new ruler in town.

Does thought leadership come from a brand, a person, or a little of both?

LinkedIn spam is proliferating. Facebook is imploding (again). We look at the state of digital marketing on The Marketing Companion.

It’s time for marketers to take charge in the face of long-term shifts in consumer needs.

The future of conferences is uncertain as the coronavirus upends the business world. New research points to a probable scenario.

This crisis may not seem like a time of marketing opportunities, but re-frame the disruption and it be a world of possibility.

The psychology of marketing has been upended by the coronavirus crisis. Here’s what you need to do to adjust right now.

How do you navigate business strategy now amid a world economic crisis? Straight talk from Mark Schaefer.

I’ve received several variations of this question in this tumultuous time. So it’s probably on a lot of minds. Here’s my view of selling in

Context marketing means serving people in a moment and it is business trend to watch.

Winning the war for attention is every marketer’s job, and the subject of Mark Schaefer’s speech at #SMMW20
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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