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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The road to measurement and influencers has been rocky. It’s time to do better.

This is an unprecedented time of marketing opportunity. But is a programmer in control of new consumer behaviors?

Organic social media seems like yesterday’s strategy but now might be the time to re-consider it.

It’s a struggle to determine the best social media channel. But maybe that’s not the issue.

Entrepreneurial visionary Dana Malstaff delivers a leadership truth bomb.

A new marketing megatrend is showing up all around you. Can you see it?

Becoming a content entrepreneur is exciting but it doesn’t start with a newsletter.

Influencers and retail stores will have a symbiotic new relationship according to this futurist.

You’re creating content. But do you view it as lead generation strategy?

Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.

Are you different from your competitors? You have two options, and maybe only one.

“TikTok made me buy it” is more than a meme. It’s becoming a rallying cry for fans.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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