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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

This episode of The Marketing Companion offers a new perspective on blogging and how our authorship is getting buried by changes on social media and the internet.
We are entering a world of increasing marketing complexity as information density explodes. Here are 10 strategies to break through.
While search optimization morphs and shifts, new content filters will present different challenges to astute marketers
Addressing some of the primary points of dissention with the Content Shock idea
You may have only 140 characters, but there are limitless opportunities to employ Twitter in your content strategy
Many businesses and their marketing leaders don’t know enough about data analytics to ask the right questions that lead to insight and advantage
It’s difficult keeping up with the rules of Google but these seven tips are tried and true.

This Klout innovation introduces a wild card to the social influence debate — Klout as agent of search engine optimization

It’s a wired world, so let’s allow our products to help them market themselves! Here are five ideas you can use to do that.

Developing rich content is hard work and it is easy to take shortcuts. But what are the risks to out-sourcing content?SEO Ethics and Content Marketing: Spammers vs.Thought Leaders

Connecting with powerful bloggers is a smart strategy. Here are the six signs to help you identify truly authoritative blog
Content marketing offers tremendous advantages — except if you’re the second one to market. A tale of content marketing murder.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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