Rise Above the Noise.
Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
A Klout score has attracted it share of critics but it is also an undoubtedly useful tool for businesses trying to achieve a culture of content creation
$47 million form blogging? It’s true. One of the most interesting and inspirational social media case studies ever!
Simple metrics like “followers” and “likes” are usually dismissed by the gurus but actually play an important part in your company’s progress.
How will we measure success? That is a critical question that torments many organizations
A report claims that small businesses are not realizing business benefits from social media. let’s dig a little deeper to find the truth.Are businesses failing to find an ROI in social media? Another view.
A different way to think about social media ROI
Social media doesn’t fit your business model? Think again. Your future might depend on it. 5 reasons you should be in social media, even if the boss says “no”
Pushing social media engagement rates may look good on paper but might not be the best business or marketing strategy for a business.
There are more ways to look at the value of social media other than generating leads and revenue. Here’s a new way to look at social media ROI
A new study reveals that the real ROI for social media is applying it to communication, collaboration, and market research across large companies.
How does a small business get to the heart of what is really working in social media? Here’s one way to get an answer.
The state of social media research is appalling. It’s time to do something about it.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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