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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Subtle but important change going on in the world of research with profound implications for what we can see and believe on the social web.
Do B2B buyers use social media in their purchasing decision? The results may surprise you.

Research shows that teens are increasingly moving the conversation to Twitter

New research shows a huge “advocacy gap” between passionate consumers and those who actually talk about brands.
Twitter, blogging and Pinterest are seeing big gains in usage from America’s wealthiest companies. A social media surge

Is time running out for you to build a social media strategy?

A report claims that small businesses are not realizing business benefits from social media. let’s dig a little deeper to find the truth.Are businesses failing to find an ROI in social media? Another view.
Facebook is a spiral of envy where we compare our shiny best lives, resulting in overwhelming feelings of jealousy.
Sometimes you just get some data across your desk that makes you lose faith. Do parents care what their kids are doing online?
A new report from the Social Habit focuses on new research focused on Pinterest and if you weren’t a “pinner” before, it might be time to get in the game.
Exclusive new research shows conclusively that high-income Americans get better service through social media channels. But why?
New research from The Social Habit reveals some curious social media viewing behaviors!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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