Rise Above the Noise.
Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Before you know it the post-Millennials will be a dominant demographic group. Here is some early research on the next generation of consumers
Let’s revisit a common content marketing research statistic, turned myth, that is misrepresenting the state of content marketing today.
Unpacking data collected over the last year in search of the truth about Facebook reach
By Kate Prince, {grow} Community Member A hacker starts an online rumor about a place crash. The “news” goes viral and the airline’s stock plummets.
Ever taken a BuzzFeed quiz? You probably never thought you were disclosing anything too personal. Think again. by {grow} Contributing Columnist Kerry Gorgone
Do the opportunities outweigh the challenges with the C-Suite? Here are 26 reasons digital marketing matters so much to the C-Suite.
The ethics of Internet research becomes more important as the cost of experimentation comes down
Research indicating how emotional disclosure builds engagement on Facebook
Is Google+ finally a “real thing?” How is mobile and digital radio changing content consumption patterns? All this and more in a new podcast
The most interesting insight into new social media data is what’s NOT there.
New research shows companies investing heavily in social media but just 25 percent reporting a commensurate increase in revenues.
New research from IBM shows strong executive desire for a social enterprise but results may be elusive
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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