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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

What is the future of social media? It’s difficult to say becuase of the social media shakeout described in this article and podcast episode.

In the 150th episode of The Marketing Companion, we learn how to monetize a Facebook Group with BossMom Dana Malstaff and Mark goes on a rant!

The final show with Tom Webster as co-host is the end of an era for The Marketing Companion podcast — and the beginning of a new one.

Marketing Companion hosts Mark Schaefer and Tom Webster discuss some mind-bending social media trends on the latest podcast episode.

On the latest episode of The Marketing Companion, Mark and Tom discuss some surprising research on in-demand marketing skills and more.

One of the problems most companies face is the unintended consequences of technology and its especially acute today

Naming a two-year book project in two words turned out to be the copywriting challenge of a lifetime.

The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?

Who are your marketing heores? Mark Schaefer and Kerry Gorgone review some of the key influencers in their professional careers.

Slowly but inexorably we are entering a post advertising world, or at least one where power is being consolidated into three major players. How do you survive in that environment?

There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.

Being a podcast sponsor is a fun and valuable opportunity. Here are a few tips to get the most out of your advertising program.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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