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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

We create content, but content also creates us. Building an audience takes authenticity, but it can also take it away.

Mark Schaefer reflects on ten years of blogging, what it has meant to him and what it could mean to you.

In a world where being “known” is essential, self promotion for introverts is a struggle. Here are some ideas to overcome and be seen!

The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?

Fake influencers might be getting all the attention but there are four legitimate ways to cut through the social media clutter and earn an audience.

The post explored the difference between influencer marketing and word of mouth marketing and examines how the strategies are blurring.

A Marketing Companion episode explores the shifting nature of professionalism in the workplace as well as developments from Facebook, Amazon, and Walmart.

John Espirian shares his experience finding his branding hook after a conversation with Mark, which led to being included in the book “KNOWN.”

Influencer marketing for small businesses might seem unattainable but these case studies show that it can be an effective strategy.

Denise Schmeichler shares her journey from personal brand confusion to clarity after a coaching session about her personal brand needs

Marketing lessons from KISS, a brush with Paula Abdul, and an unfortunate incident with holograms are just part of the fun on The Marketing Companion.

I had a chance to support a friend but chose to be true to myself and my audience. Am I a friend or am I a brand? What would you choose?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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