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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

While most content success has been determined by audience size and engagement, a new “attention equation” looks at consumer focus and commitment to drive marketing value.

LinkedIn engagement has been a key strategy to building credibility, authority, and visibility. But an algorithm overhaul just turned the social media marketing world upside down.

Digital marketing is a game and we have to weigh the benefits when we bow to the algorithms. When do we compromise with content and let the search engines win?

A viral sensation reminds us that LinkedIn growth depends on a secret sauce that includes timing, engagement, and persverence.

New research shows that 27% of adults are using AI platforms for traditional search functions. I am getting about a dozen direct inquiries on my

LinkedIn success can be elusive with constant changes to the platform. Advice from Richard Bliss will help you navigate this essential social media site.

On the fifteenth anniversary of his blog, Mark Schaefer describes five reasons that “blogging changed my life.” It may have even saved his life.

Is the government trying to control people through social isolation? No, it’s how we make money.

LinkedIn might be the most important social platform for business but if you depend on it to publish your content, you’re making a mistake.

A collection of thoughts about AI and marketing, LinkedIn scams, and marketing innovations from Mark Schaefer

When 36 marketing experts come together to write a book, some amazing happens. In fact, this might be the most amazing marketing book ever!

Each year, a small group of marketing leaders gather at a beautiful lodge in the woods to think big thoughts about the future of marketing.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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