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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

It’s not easy hiring a marketing specialist when you have no experience in the field. Here’s a guide to show you how!

There are five leadership hell megatrends that are demanding your attention now. Adjust or risk obsolescence, according to author Mitch Joel.

Sometimes life’s hard lessons pave the way for unexpected new success, even in the field of social media marketing.

Establishing a Social Media Lead Team is essential to assure progress and sustainable success. This article explains how to do it.

Here’s to the unremarkable. Endless “manifestos” about dreaming your way to success and adventure are creating a culture that believes you’re worthless.

The most powerful advice I ever received came down to one important sentence from a remarkable teacher.
The best plan for 2013 is to stop whining and do something. A manifesto for lighting a fire under your CMO.
Despite desperate efforts to catch up, most companies are still far behind in their efforts to create a digital competency.
You will not have success with your social media effort without executive sponsorship. Here are six ideas to get the boss on board.
Specifically, I think you are learning the wrong lessons from social media luminaries. Here are the warning signs!
The social web is a place of stunning beauty and terrible darkness. This is a story of the Internet’s ability to destroy.
SOPA is a dangerous bill, but the online behaviors surrounding the bill might be of even greater concern.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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