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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Digital campfires are a challenge for marketers as Gen Z hides from our view.

Will Web3 build a creator economy or crush it? The answer is yes.

Observations on marketing ranging from GenZ to Trevor Noah!

Discerning relevant marketing trends is important. Mark Schaefer and Dennis Yu take on the challenge!

The road to measurement and influencers has been rocky. It’s time to do better.

This is an unprecedented time of marketing opportunity. But is a programmer in control of new consumer behaviors?

The business case for personal branding comes into chilling view as AI takes over content creation jobs.

Organic social media seems like yesterday’s strategy but now might be the time to re-consider it.

The content marketing arms race might be your most important strategic consideration. It’s time to revisit Content Shock.

Marci Cornett shares how a wordsmith like herself fell in love with Voice of Customer research – and why you should too.

These five pandemic consumer trends show how marketing has changed forever

Learn how Web3 is changing consumers from buyers into a brand creator and co-owner.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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