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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Creating a custom GPT is all the rage. Mark Schaefer and Paul Roetzer cut through the hype.

Is messy marketing a new trend? Maybe companies should annoy you to get your attention!

David DeLallo examines how AI will help a marketer’s career – not hurt it.

Meme marketing is a mainstream strategy with broad legal, creative, and operational challenges

Protecting your content from AI use and misuse is a major copyright issue, but a rational perspective suggests benefits for a businesses that allows AI bots to scrape content.

Soon, we will all face a decision to cross the Milli Vanilli Line and give up a measure of authenticity to Artificial Intelligence

An AI marketing strategy is probably in the cards for most businesses. But where do you start? Mark Schaefer provides helpful tips for large and small businesses.

When 36 marketing experts come together to write a book, some amazing happens. In fact, this might be the most amazing marketing book ever!

The mind-bending world of luxury brand marketing is exposed and dissected in this fascinating conversation between Mark Schaefer and Amanda Russell.

The threat to creators is not necessarily ChatGPT, although it dominates the headlines. There is another technology eating away at our audience and it’s right in front of us.

A 2009 blog post with marketing predictions about the future turned out to be an interesting little gem.

A first look at ChatGPT versus Bard in a test of 10 basic marketing tasks.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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