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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

What is the next big thing? There are no fewer than 10 of them! Here are the mega-trends re-writing the rules of marketing.

Content Shock is here. It’s time to look at the world realistically and base our strategies on what is, not content marketing myths we wish for.

These best marketing posts of 2016 explore the changes trending in marketing, the humanity of brands, content marketing myths and more.

The newsfeed evolution means publishers are being forced to turn over content for free or become irrelevant. Here are strategies from top content publishers

Some of the less obvious marketing mega trends are also some of the most important. Four developments you need to consider for 2017.

Social media promised to be the great equalizer for all businesses but content producers are being squeezed by companies if they don’t play by the rules

Revelations by a major consumer product company shakes assumptions about the performance of targeted Facebook ads versus broad-based, more general ads.

If you read between the lines, Facebook just told us it’s going to become a lot more expensive to be in marketing soon. In their

Instagram and Snapchat are at war as Facebook takes aim at its social messaging rival and its young audience. But don’t count out Snapchat yet.

Where should we have our social media presence to optimize customer engagement? Snapchat? Facebook Live? Twitter? Maybe we’re asking the wrong question.

The psychology of content consumption is changing dramatically, affecting Snapchat, content streaming habits, and Facebook strategy. Plus, audio emojis!

The recent Facebook newsfeed announcements has content publishers in a tizzy. What is the change and how will it affect us going forward?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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