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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

All of the benefits, none of the work, the ad said. Is ghost tweeting too good to be rtue. Tha answer to that is yes, it is!

The appeal was heartfelt, but when a Twitter follower asked for money asked for money, I said no. Here’s why.

Is it time to embrace the social media faker? Matt Ridings says “yes”

Kami Huyse is on a mission — make the web a more civil place. In this interview, she describes important volunteer efforts to improve the humanity of the social web.

An unexpected national drama can wreak havoc on social media reputations if you’re not aware of the Social Media Code of Conduct

The much-reported dongle incident demonstrates that we are in a new world with little room for error when it comes to civility
“You’re Creeping Me Out!” The Dark Side of Social Networking

The badges of social proof are useful shortcuts for people to determine power and success. Is this good business or cheating?Do you have to cheat to be successful on the social web?

Should child molesters have free access to Facebook? The State of Indiana says “yes.” Is Facebook a human right

The social web can be an ugly place. But it doesn’t have to be. Change is in your hands.
While social media purists want to avoid buying Facebook Likes, is there any way to avoid it? And should we? The case for faking it.
If you’re working in social media, you’re a publisher now and must be aware of the legal implications in the field. Here’s an essential guide.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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