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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

We live in an age when anybody can find their power, their influence, their voice, on the web. If you want to be a social media guru, go for it.

Facebook sets its own standards for content and community apart from other government guidelines for violence and obscenity. Should Facebook be regulated?

When aiming to humanize your brand and be authentic, social media is exhausting? I share my dirty little survival secrets.

Attorney Kerry O’Shea Gorgone discusses B2C’s questionable practices in content curation and how they are making money off your copyrighted content

Brand bullying, social media “evangelism” and Slurry the Chatbot are some of the topics explored on the new episode of The Marketing Companion
In the frenzy to build, get noticed and attract funding, do lean start-ups also employ lean ethics?

Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
Content creators are under attack from every corner. Here’s a discussion of the current state and a partial solution.

Sniply allows strangers to post ads on your website without your knowledge or consent. Is this ethical? Legal?
The good, the bad, the ugly of advocate marketing from Mark Schaefer and Tom Webster. What are the best practices? How are companies robbing brands?
What are you trying to accomplish with you social media presence? Is it beter to be honest or nice?
Online reivews can make or break business. Here are the realities of reviews from a marketing point of view.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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