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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

A business announcement reminds us that content has become a commodity and content shock is the strategy.

It’s true. I was a human antenna. And so my love-hate relationship with TV began, and a parable for successful content marketing in the crowded wold of today.

The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?

Nike rocked the world with a controversial and divisive marketing campaign. But research shows that may be doing exactly the right thing.

A customer service system meltdon created an epic Marriott Fail. Here is a lesson on what should have happened and change needed at the hotel chain.

While corporate storytelling is all the rage, let’s consider three trends that point to the dawn of a humbling new era in consumer marketing.

Mark Schaefer provides an outlook of ten big ideas that will be driving the future of social media marketing in the next few years. He stresses the need to embrace the chaos!

Mirum President Mitch Joel explains why the future of a digital marketing agency is reliant on navigating martech, hustling through new competition, and cozying up to Amazon.

It’s very simple. To win in the long term with content marketing, you need to show up. Content Marketing Consistency.

Ten interesting presentation ideas to add sizzle to your next talk

The most important trait of a new content creation team might be enthusiasm. Here are tips to get your effort going with content marketing evangelists

Marketing personal services takes a human touch. People are buying you, not your content so there is an imperative to bring a human dimension to marketing.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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