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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Medium is a magical place to discover new content and publish it, too. But the platform is still overlooked by many creators.

U-Haul wants to make its customers famous and I love it.

This industry is being disrupted through stories. Is it sustainable, and what does this strategy mean to you?

Attorney Kerry O’Shea Gorgone discusses emerging legal news for marketers, including tips on user-generated content

The TV show “House of Cards” created a content arms race house which may threaten its creator, Netflix. A lesson in content marketing for all!

The bots are coming. In some cases, the bots are here. It’s time to examine and think through AI for storytellers

It’s true. I was a human antenna. And so my love-hate relationship with TV began, and a parable for successful content marketing in the crowded wold of today.

The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?

The exploding amount of content competition doesn’t have to be intimidating. You just need to know how to use content shock for your business advantage.

Content promotion is essential in a crowded and competitive marketplace but you’ll be wasting your budget unless you check this box first.

The post explored the difference between influencer marketing and word of mouth marketing and examines how the strategies are blurring.

Mark Schaefer and Tom Webster discuss remarkable business trends that eerily point to a Big Brother technology monitoring personal lives and politics.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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