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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Tom Peters is a legend and has dispensed advice for decades. But his final words on marketing surprised even him.

Instagram isn’t fluff. It’s you … or should be!

A rant … Marketing needs to be more than tricking a person to click on a link.

I learned a powerful lesson in artisanal marketing from a thank you note.

When do you pull the trigger and “sell” through your content? Or, is there a strategy to selling nothing?

Content creation success requires a long-term mindset.

Consumer habits form when a reaction is triggered and then reinforced through repetition. Content can help.

Is there any way to build a friendly brand community? These examples will help.

Vulnerability leads to brand strength but getting there is a continuous journey.

The most human commercial ever? Lessons for the new marketing era.

Customer community is more than a mailing list. It might be the future of your company.

There’s pressure for brands to embrace cause marketing. This can be hazardous unless you follow these 10 steps!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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