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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The most powerful branding strategy might be found in your own experiences and stories.

How do you stay relevant? Here is a list of essential resources from Mark Schaefer.

This industry is being disrupted through stories. Is it sustainable, and what does this strategy mean to you?

Video everywhere is a new social strategy from Gatorade discussed on the Marketing Companion podcast.

Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!

To compete in a world where the customer is the marketer, focus on being the most human company in your niche. This case study shows you how.

The future of marketing is here. A rebellion is brewing. Will you lead it or be a bystander? It’s time to awaken.

Many companies want to humanize their customer approach but first sort out personalized versus personal.

Sally Miller shares how Mark Schaefer’s book “Marketing Rebellion” inspired her to a new approach in her online marketing.

Online retailer Everlane is organizing and acting like a non-profit.Is this a glimpse of the future of marketing and business?

This small market baseball team was a perennial failure until Jesse Cole turned the Savannah Bananas into a marketing rebellion of his own.

In this post, you learn why the ad revenue model in the content creation business is doomed and what model to focus on instead.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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