Rise Above the Noise.
Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
An exciting and eye-popping review of the most exciting digital marketing campaigns of the year!
Is it possible to influence a huge social media following into taking action? An examination of the hazards of social influence.
An iconic New York City candy store was going to close until a well-placed tweets saved the day. A story of social good!
Here’s a great example of how a college student used the social web to make her dream come true.
This is a remarkable case study on how a company is building a passionate and effective social media community.
Offering customer “win-wins” is an important aspect of social media promotions, as this case study illustrates.
The Mayo Clinic was moving ahead smartly with its social media strategy until it made a decision that compromised its brand. What can we learn?
Kodak had it all. The brand, the resources, the technology,. And yet in less than a decade the company has been decimated. A case for change.
This inspiring case study shows sometimes having just five blog readers is all you need.
A celebration of one of basketball’s greatest moments turned into a PR nightmare for UPS. What would you have done differently?
Regulations and privacy issues make marketing a medical practice difficult but using unusual and effective content marketing is making a difference
Pinterest is a hot social network and this post shows how it can create concrete business benefits.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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