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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

A first look at ChatGPT versus Bard in a test of 10 basic marketing tasks.

I asked ChatGPT to write like a woman and got more than I asked for. A lot more. Introducing “John.”

Mark Schaefer and Jay Acunzo disagree on the AI threat to creativity. Will new AI applications simply boost our creative output or erode our audiences and ability to monetize?

While blogging might seem outdated, it is actually more relevant than ever. It’s hard to build an audience for your content, but here are 10 benefits of blogging … even if nobody is reading it!

Receiving my first revenue from ChatGPt revealed new eCommerce dynamics!

Mark Schaefer unpacks the existential crisis presented by AI and provides practical advice to get ahead of the learning curve.

These impactful blog posts made their mark in 2022. A re-cap of powerful ideas.

Content marketing is no longer about the content. The creator may matter more.

Everybody Writes by Ann Handley inspires us to be better through actionable and unique content ideas.

The road to measurement and influencers has been rocky. It’s time to do better.

These common website mistakes can be corrected in an hour.

The business case for personal branding comes into chilling view as AI takes over content creation jobs.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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