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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

A member of my RISE marketing community felt a bit stuck after blogging for a year. It occurred to me that I had not written

This is an examination of the biggest mistake content creators make today. It’s an improbable problem that is probably looking you right in the face every day.

I’m working on a new book and studying inspiring examples of creative excellence. This topic is timely because we certainly have an epidemic of dullness

On the fifteenth anniversary of his blog, Mark Schaefer describes five reasons that “blogging changed my life.” It may have even saved his life.

Outdated copyright laws threaten the future of creators and creativity. Innovation is iterative and we need to celebrate that.

On the 10 year anniversary of my most famous blog post, we look at the impact of Content Shock and lessons from one of the most widely shared business blog posts in history.


LinkedIn might be the most important social platform for business but if you depend on it to publish your content, you’re making a mistake.

Protecting your content from AI use and misuse is a major copyright issue, but a rational perspective suggests benefits for a businesses that allows AI bots to scrape content.

The author ignored digital marketing basics for too long and is recommitted to a focus on subscribers as a key business metric.

Soon, we will all face a decision to cross the Milli Vanilli Line and give up a measure of authenticity to Artificial Intelligence

An AI marketing strategy is probably in the cards for most businesses. But where do you start? Mark Schaefer provides helpful tips for large and small businesses.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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