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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Mark Schaefer and Mathew Sweezey challenge each other to call-out the most interesting marketing megatrends of the new year.

The most popular blog posts of 2024 covered deep issues on the social media landscape, Ai integration, the changing nature of branding, and much more.

2024 was insane and exhilarating. A group of global marketing experts help us understand what we learned about marketing in the era of AI and hyper-connected consumers.

In 2019, Mark Schaefer predicted a fourth marketing rebellion. Evidence shows it might be here.

AI is surging into every field and skillset. And yet, it is suffering from a massive PR problems when it comes to ethics, finance, politics, and even user adoption. Does AI have a marketing problem?

The AI stack for a marketer, the AI impact on universities, and other current observations from the marketing world

Can we still use social listening platforms to reach increasingly disconnected customers? Mark Schaefer and Sara Wilson discuss the challenges with current methods on The Marketing Companion podcast.

Marketing’s Biggest Challenge has always been establishing trust with our customers. But that problem just became much more difficult and some of the biggest brands are asleep at the wheel.

Robots, TikTok, and AI disruption dominated SXSW 2024, and annual conference of thought leadership. Here are some takeaways for marketers!

Let’s take a deep dive into the non-obvious social media trends that will dominate marketing considerations in the year ahead!

I love exploring and learning about communities but was shocked when I received death threats in a beloved brand’s Discord Community!

Creating a custom GPT is all the rage. Mark Schaefer and Paul Roetzer cut through the hype.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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