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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Only 18 percent of all businesses are optimizing their digital presence and they are leaving their competitors far behind. Do you have a digital mindset?

Dwell time may be the most important measure that you’re not measuring. A discussion on content marketing effectiveness
Not your typical “forecast post!” These four megatrends will have a profound impact on marketers around the world

New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
A new research report provides illuminating ideas about where all this Big Data is coming from and how it is being used.
This new process to quantify content marketing success puts your company in the best position to create economic benefits from your marketing effort.
Some of this new big data for marketing may be terrifying, but that won’t stop marketers from using it.
Everyone is obssessed with Big Data but this author contends that in the near future Big Data will go away
The tech start-up world is Jim Lussier’s playground … and it is one cool place. When Michael Dell led a successful effort to take Dell
The world is changing fast. Here are tips for getting your marketing career future ready!
The answer is yes, but are there limits to social media experiments? Who owns your data?
Ari Lightman sheds light on using Big Data to analyze audience and influence
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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