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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Companies intentionally taking customers to their breaking point? Can this be real? Believe it. Marketing is whacked out.

In a world of malignant complexity, we may have to grow comfortable with marketing without forecasting or reliable measurement.

Fake news is in the news. But what does it have to do with your marketing department? Get ready.

“What if” used to be the most read phrase in the creative process but that is changing, thanks to tech breakthroughs.

As a professional writer, algorithms have hurt the author’s career while relationships have saved it.

The bots are coming. In some cases, the bots are here. It’s time to examine and think through AI for storytellers

If your marketing is working well to identify needs and secure customers, why do you need sales? Is it time to eliminate the sales function?

One of the problems most companies face is the unintended consequences of technology and its especially acute today

Freelancer professions need to be particularly sensitive to these four tech trends, according to Mars Dorian.

There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.

In this episode of The Marketing Companion, Mark Schaefer and Tom Webster discuss the Artificial Intelligence impact on marketing.

Mark Schaefer provides an outlook of ten big ideas that will be driving the future of social media marketing in the next few years. He stresses the need to embrace the chaos!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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