You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
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By Mark Schaefer
The polish is off the Apple.
- One tech commentator said there was something missing from the recent Consumer Electronics Show: Nobody was saying they were the “next Apple of …”
- Paypal founder Peter Thiel told the New York Times that the age of Apple is over. Provocative? Sensational? Or is there a kernel of truth there?
- The company seems to be focusing on incremental change instead of bold new life-changing tech. They are falling behind in AI and smart speakers. IOS-based phone sales have been flat to declining for years.
- The Apple laptops are getting unfavorable reviews from consumer sites. The company seems to be solving problems that consumers aren’t having. Microsoft sales are surging with historically Apple markets like creatives.
What’s going on and what can be done? Is the Age of Apple over?
Sounds like a great topic for a podcast, right? Right! Tune-in as Tom Webster and I explore the future of the world’s most valuable brand and their decision to get into original content. Click here to listen:
If you can’t access the episode above, click on this link to listen to Episode 95
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Many thanks to our friend Scott Monty for the awesome show intro. Be sure to check out his amazing newsletter The Full Monty and his new podcast available here: fullmontyshow.com.
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