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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

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Twisted reality creates room for marketing innovation

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twisted reality
ABBA twisted reality to become their 1980s selves for a new tour

On the latest episode of the Marketing Companion podcast, Brooke Sellas and I talk about Facebook trends, content trends, impulse purchases, ABBA, our favorite karaoke songs, Tom Cruise, and Anthony Bourdain … and somehow direct the conversation back to marketing. What a veritable thrill ride we have in store for you!

The overarching theme of this show (serious) is how we are entering an era where twisted reality will be both good and bad. An example of good is how ABBA is going on a world tour … as holograms. Would you pay to see a holographic concert? Here’s a preview:

Another twisted reality topic on the show is the use of deep fakes in entertainment. We’ve discussed this several times on the show but if you want a mind-blowing example watch fake Tom Cruise. We also discuss a very controversial take on a dead Anthony Bourdain.

 There is so much more. You won’t want to miss this mind-spinning episode! 

Click on this link to listen to Episode 228

Other ways to enjoy our podcast

Please support our extraordinary sponsors. Our content is free because of their generosity.

new marketing opportunities Understanding your marketing video’s performance can be like looking for a needle in a haystack. Vidyard’s online video marketing platform is a magnet for your needle. Host all your videos, measure their impact and integrate them into your email, content, and digital marketing strategies. This is the video CRM solution! All Marketing Companion fans can click here to try Vidyard today, for free.

Many thanks to our friend Scott Monty for the awesome show intro. Be sure to check out his amazing newsletter Timeless and Timely.

Tim Washer is contributing creative direction to the show and he’s has worked for Conan O’Brien, John Oliver, among others. He helps corporations build more creative cultures.

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Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.

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