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Welcome to {grow}

You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

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Unmarketing, Unselling and the Unmistakable Scott Stratten

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Scott Stratten is certainly one of the most colorful and interesting personalities of the social web and I had a chance to catch up with him to discuss his latest literary effort, UnSelling: The New Customer Experience.

scott strattenScott is a lightening rod for marketing’s weirdest ideas, a sort of human Ripley’s Believe it or Not of Stupid Marketing Tricks. The always-entertaining Stratten gives us some insight into his new view of the traditional sales funnel in this short video interview.

Click here if you cannot see the video interview with Scott Stratten.

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