It has been a LONG TIME since I did a video blog but I thought the subject matter of this post deserved a personal touch.
Is the on-going ALS ice bucket meme simply “slacktivism” that makes us feel good as individuals, or is it true activism that does make a difference? Watch the video to find out.
Click here if you can’t see Mark Schaefer’s response to the ALS Ice Bucket Challenge.
Donate here. Make a difference in the fight against ALS.
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

