You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Click here if you can’t see my interview with Ted Rubin.
Ted Rubin has been on the forefront of social media marketing innovation but when I asked him what was his exciting him about the future, he had a very surprising answer. I liked the conversation so much that I knew I needed to record it for all my friends on {grow}! It’s a short interview but Ted talks fast so he covers a lot of ground, including:
- Disconnect between agency pitches and business needs
- The glacial rate of social media change at the enterprise level
- The number one reason social media is not being spread to employees
- The need for a small-town mentality on the web
I’m sure you’ll enjoy this discussion. Let me know what you think in the comment section below!
